Retail that makes you want to step inside.

The challenge

Customer-facing and operational areas presented clearly in an experience that is ready to explore.

The approach

The immersive tour connects customer areas, displays and operational spaces into one continuous experience. Information, links and other content can be added along the way to make it more useful and engaging.

Beyond walking through the store or showroom, visitors can open products and inspect them in far greater detail, including specifications, images, video, variants and commercial information. Each product can link directly to the online store and, with the right integration, purchasing can happen inside the virtual tour itself.

How it is used

• Explore products in context and in greater detail
• Link each product to its e-commerce page
• Integrate purchase, enquiry or contact directly into the virtual experience

The tour stops being just a digital shop window and can become another sales channel, available well beyond opening hours.

Deliverables